Instagram Engagement Rate


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Followers Range Average Engagment Rate
< 5K 7.27%
5K - 10K 5.58%
10K - 25K 4.66%
25K - 50K3.83%
50K - 100K 3.22%
100K - 250K 3.02%
250K - 500K 3.23%
500K - 1m 2.98%
1m - 2.5m 2.59%
2.5m - 5m 1.89%
5m - 10m 0.99%
> 10m 0.67%